Apple TV has actually been around ever given that four years before Google was within the headlines last month with the Google TV demo at Google I/O. The enthusiastic response to the Google TV demo evidently was a wake-up call for an Apple TV update. Just a week after Google TV was announced, rumors began to fly in Silicon Valley about an Apple TV update. Apple’s renewed initiative for Apple TV sets the scene for a high stakes battle between technological superpowers for future control of a $ 150-billion dollar advertising market.
Article Source: Apple TV rumors hit the grapevine the week after Google TV demo
The Apple TV update
The Apple TV update has really been in development long before Google TV made its splash. It is reported by the technology blog engadget.com that it received a tip confirmed by a “source very close to Apple” that the Apple TV update will be based upon directly on the Apple iPhone 4 operating system and be capable of full 1080p HD. The Apple TV device is referred to as an ultra simplified, streamlined Apple iPhone without a screen and with just a power socket and video out. One of the most compelling feature of the Apple TV update is likely that consumers won’t need any emergency money to jump on the bandwagon: it's rumored price tag is $ 99. The current version of Apple TV is depending on the Apple OS and costs $ 230.
Google TV vs. Apple TV
A high stakes game is being entered into with Google and Apple TV. The Los Angeles Times reports the winner will take the lead in a historical transformation of technology. Nearly 40 percent of all consumers said that they wanted to connect their computers to their televisions to look at online video, according to a recent survey by Frank N. Magid Associates. The Times quotes Jim Lanzone, chief executive of Clicker.com, as saying:
“A generation from now, people simply won’t believe how limited the world of linear programming was, the same way people under 30 today can’t relate to 12 channels and a knob.”
Going to the cloud is Apple TV
Apple TV’s new set-top box has much of the functionality found on the Apple iPhone. Inside, it is got the A4 processor that powers its computers, along with 16GB of flash storage. It is reported by Engadget that there could be a Time Capsule option for external storage, but the primary purpose of Apple TV is all about streaming. A lot more cloud depending storage is the focus of Apple. It was reported by Engadget that there was no details on whether the new device would support Apple's App Store and apps, but given the runaway success of both, that feature could possibly be assumed.
Apple TV – high expectations
Apple TV today is just a little box that allows users to purchase or rent HD movies and stream iTunes content through their set top boxes. Unlike the Apple iPhone and also the iPad, most individuals do not know it exists. Crienglish.com reports the seamless integration of the Web and TV has eluded Apple and Microsoft for some time now, but Google TV and the overwhelming power of Google online has gotten everyone’s attention. Google TV will enable users to quickly pull up Web content on their TVs, including photos, video and music, using an on-screen search box like the one on Google’s website. Now it seems that Apple has the ball in their court. The public appears to be very excited to see what Apple, a business that defines the state-of-the-art user experience, will come up with.
Read more on this topic here
Engadget.com
Los Angeles Times
Crienglish.com
No comments:
Post a Comment